---
title: About LOYTI
description: About Life On Your Terms, Inc.
image: https://www.loyti.com/hubfs/Marketing/images/IMG_5724.jpg
---

[![Life On Your Terms Inc](https://www.loyti.com/hs-fs/hubfs/loyti_logo.png?width=40&height=40&name=loyti_logo.png "Life On Your Terms Inc")](https://www.loyti.com?hsLang=en)

- [Home](https://www.loyti.com)
- [About](https://www.loyti.com/about)
- [Contact](https://www.loyti.com/contact)

- [Home](https://www.loyti.com)
- [About](https://www.loyti.com/about)
- [Contact](https://www.loyti.com/contact)

## About LOYTI

### Strategist. Leader. Grounded in Integrity.

Rooted in faith, family, and fierce determination, this background reflects over two decades of leadership, high-performance execution, complimented with a very successful competitive athletic career. Experience extends from dominating the paint on the basketball court to navigating complex business challenges. The result is a reputation for being driven, reliable, and unwavering in the pursuit of excellence.

 

*"We are what we repeatedly do. Excellence, therefore, is not an act, but a habit.”*

*-Aristotle*

![Brice Praying](https://www.loyti.com/hubfs/Brice%20Praying.png "Brice Praying")

### Why It Matters

![Integrity & Impact](https://www.loyti.com/hubfs/Integrity%26Impact.png "Integrity & Impact")

Expect a leadership approach grounded in integrity — where faith, family, and values come first. In every interaction, trust is earned through honesty, transparency, and an unwavering commitment to results.

 

With a proactive mindset and decisive action, this leadership thrives in high-stakes environments — solving complex problems, navigating resistance, and challenging the status quo when needed.

 

The result: outcomes that align with your goals and move your organization forward with clarity and purpose.

 

### How It Works

**Expert Troubleshooters** – Tackle challenges head-on, even if it means questioning outdated systems or dismantling processes that no longer work.

 

**Decisive & Direct** – Prioritize action over indecision. Speaks plainly, cuts through red tape, and keep teams moving forward.

**Fearless Innovation** – Challenge the status quo — or even tip the boat — if that’s what it takes to drive progress and unlock new opportunities.

 

**Inspirational Presence** – Motivate others to take calculated risks, voice ideas, and challenge conventional thinking without fear.

 

**Relentlessly Focus on Results** – Maintain unwavering focus on goals, navigate distractions and obstacles while delivering measurable impacts.

 

**Strategic Risk-Taking** – Belief in moving fast, iterating, and learning along the way; action is better than stagnation.

![LOYTI AI](https://www.loyti.com/hubfs/LOYTI%20AI.png "LOYTI AI")

**The Motto:** *“Beg for forgiveness rather than ask for permission.”*

 

Have a mindset that turns negative roadblocks into positive results and keeps momentum alive when others are stuck waiting.

## Stay Driven

Maintain focus, move with purpose, and pursue performance relentlessly — that’s the mindset that transforms teams and organizations from lukewarm to success.

 

###### *Adversity isn’t a setback; it’s a launchpad for breakthrough thinking and innovation.*

 

When agility, authority, and execution matter most, surround yourself with leadership that thrives in fast-paced environments — where decisions are swift, strategies are clear, and results come without friction.

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### 🏀 Early Athletic Career

Brice’s competitive spirit was forged on the courts of **Villa Park High School**, where he was a standout two-sport athlete in basketball and volleyball. On the hardwood, he averaged 18.5 points and 9.4 rebounds per game, earned many accolades including:

- **All Orange County 1st Team**
- **Century League MVP**
- **Century League 1st Team**
- **All-CIF First Team**
- **School-record 40 points in a single game**
- **Never lost a home game**
- **Total record **

He also led his volleyball team as MVP, league honorable mention, setting multiple school records for most kills in a game proving his versatility and work ethic early on and throughout his athletic career.

### 🎓 Collegiate Journey at Azusa Pacific University

After a brief stint at Cal, Brice transferred to Azusa Pacific University, where he became a cornerstone of the Cougars' men’s basketball program. Over his collegiate career, he maintained a starting position as a physical presence down-low to a prevalent contributor and team leader.

Brice delivered clutch performances throughout each season and lead APU to successes including:

- **Schools 1st ever NAIA National Tournament Championship Runner-up**
- **NAIA All Tournament Team**
- **3x League Champions**
- **3x League Conference Champions**
- **Team's Most Improved**
- **2x Team's Captain Award**
- **Team's Most Inspirational Award**

All the while balancing his athletic grind with academic pursuits in business and leadership.

Coaches often highlighted his *high basketball IQ, toughness, and willingness to take on the hardest of assignments — both on and off the court.*

## The Bottom Line

This is about more than showing up — it’s about delivering results that move the needle. With a foundation in high-performance leadership and a track record of execution, expect support to help you think bigger, move faster, and lead with clarity and impact.

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